Bad (list of keywords): Sewing supplies, yarn, colored pencils, sewing machines, threads, bobbins, needles Better (explains what the shop sells and details like opening hours and location): Get everything you need to sew your next garment. Open Monday-Friday 8-5pm, located in the Fashion District. Bad (same description used for every news article): Local news in … Continue reading Google shares some examples of how to improve a meta description