Getting users to visit your WooCommerce site is not enough. You also have to turn them into paying buyers. Without further ado, let’s discuss why to do it and how.
WHY TO DO IT?
Most of the online stores depend just on Google or PPC campaigns to bring traffic to their site. Well, these are not the only ways to bring traffic. In fact, your site will no longer be visible to over 75% of visitors who visit your site from online searches. Only a fraction of those who stick to it get to the shopping cart.
As a result, over 69% of carts are left empty without any single purchase. Poor design, shipping charges and complex buying procedure are some of the main reasons behind it. At the end, your WooCommerce store starts losing your potential customers just by not working on turning them into buyers.