What is your first thought when you think of this word?
A person living on the streets begging for money?
If you’re British you might think about arses.
Well offline either is a pretty good description
However when you think about ‘bums’ online there’s now only one thing it really means – BUM MARKETING.
Marketing “bums” are folks that elect to take the easy way to earning profits online. And here’s how the real bum marketers do it…
A Marketing “bum” will either write their own, or rewrite another author’s 300-800 word article in several places such as free article directories, or on their own web sites including blogs.
(In case you wondered blogs are a great place to post articles.)
But, within the articles, they tuck away a few different money making methods such as Google Ads, affiliate links, and links to their own select web pages that are designed to sell ONE product at a time (any more than one product and most people get confused and leave the page)
Cleverly – all those little money-making methods are related to the topic discussed inside their article.
So for example an article on viral marketing would include a link to an affiliate product about viral marketing (if you buy it, the bum marketer would get maybe 50%).
The web page links in the article would link to another product on viral marketing – perhaps one actually written by the bum marketer.
The google ads displayed would also link to viral marketing products and the clever bums would also have an opt-in link to a ‘free viral marketing newsletter’ just in case you didn’t want to buy anything instantly so they can mail you later with offers.
What’s really cool about Marketing bums is the fact that they do next to nothing besides writing up short little articles and offering them for free to anyone and everyone who wants to read them, and still manage to make pretty good profits.
Here’s the Master Key Secret
It’s the people who use their articles that do the work for them – they’re the ones who spread the articles, and therefore the reputation and LINKS of the bum marketer.
After the money starts to come in they can even outsource the article writing (paying $20 for an article to be written) so they don’t actually have to do ANY work themselves. Genius.
So, effectively they earn money from giving away free information. Beyond that, they also build up their reputation as a person of value to others by providing such valuable information for free.
It’s a win – win situation and that’s exactly why the gurus give out so many free reports.
It’s not because they’re nice people or want to help you with free info – IT’S BECAUSE THEY MAKE SO MUCH MONEY FROM DOING IT THEY’VE ABSOLUTELY NO DESIRE TO STOP.
Obviously this method isn’t “new”, but it IS a method that brings positive results to those who use it.
I often wonder how many people just don’t realize how powerful this method of making money is. We all pay lip service to bum marketing and how great it is, but who actually uses it?
Well I’ll tell you now I do.
Because it brings me tens of thousands of dollars a year.
Of course, everyone will earn a different amount.
Some will earn little. And some will earn a lot. It all depends on the effort you put in.
If you only release, or publish, a handful of articles sprinkled with your money making devices, then you can only expect to see a small return from your efforts.
If you get the process as automated as possible using freelance writers you stand to make a lot of money. A ton of money.
The more bum articles / viral products you have out there, the more money you’ll make.
There’s more to bum marketing than I can cover here but here’s my point.
Gurus DON’T give away freebies because they’ve ‘earned more than enough money and now it’s time to give something back’
They’re not like that. They may have made enough money but they want more. Much more.
Get hold of every ‘free’ bit of information issued by the gurus and study it carefully. Then copy the exact same method but use different information.
If they have a report about adsense that links to two websites and an affiliate program, write one about blogging that links to two websites and an affiliate program.
Put your links in the same places as they do – word the links the same. Look at the introduction, the way in which they distribute it, where they give it away for free etc and DO THE SAME with your subject.
It’s basically a master class on Bum Marketing provided free of charge for you by the guru.
Use it. Most people just look at the free material, maybe read it and that’s that.
FORGET the free material. Look at the method.
It could earn you a LOT of money.
That’s the secret they DON’T want to give away for free – without realizing it’s exactly what they ARE doing – you just have to know where to look to get it…and now I’ve just told you.